Combined domestic and international visitation statistics for Victoria, as well as forecast information.
Discover the latest domestic visitation statistics for Victoria, as well as domestic market profiles.
The latest International Visitor Survey results for Victoria by spend, visitors and nights.
Key domestic statistics for regional Victoria including an interactive data map.
The value of tourism’s contribution to Victoria’s economy, tourism business counts, investment, and accommodation data.
Additional research including First Peoples tourism, accessible tourism and cycle tourism.
Total tourism spend
The latest spend data for the year ending December 2024 (released March 26 2025) shows:
- spend in Victoria was $40 billion
- spend increased 6% year-on-year (YoY)
- total tourism spend was 23% above the year ending December 2019.
Total tourism visitors
The latest visitation data for the year ending December 2024 shows:
- 88.5 million total visitors to/within Victoria
- visitors to/within Victoria were down 1% YoY
- total visitors were at 88% of the year ending December 2019 result.
Origin of overnight visitors to Victoria
For further information please email research@ecodev.vic.gov.au
