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Tourism and Events Information for Victoria’s tourism industry

Business information

Marketing

Tips on planning, advertising and pricing for your Victorian tourism business.

Marketing your tourism business

Find out how to market your tourism business for success and attract your target customers.

Packaging, wholesaling and commissions

Learn about the nuts and bolts behind trade marketing.

Page last updated: 28 Aug 2023

We acknowledge the Traditional Aboriginal Owners of Country throughout Victoria and pay our respects to them, their connections to land, sea, and community. We pay our respects to their Elders past and present and future Traditional Owners.

We respect and welcome people of all backgrounds, genders, sexualities, abilities and cultures.

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